FB Ads
MASTERCLASS
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8 Modules · 35+ Lessons · Weekly Live Q&A

Master Facebook Ads. From Zero to Expert Media Buyer.

The complete, step-by-step course for new business owners, established brands, and career-changers ready to run profitable Meta Ads in 2025 — without wasting money on trial and error.

View Curriculum
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Join hundreds of students already running profitable campaigns

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Comprehensive Modules
From Business Manager setup to advanced scaling — every topic covered in depth.
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Video Lessons
Over-the-shoulder screen recordings you can pause, rewind, and revisit anytime.
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Up-to-Date Strategies
Curriculum updated continuously to reflect the latest platform changes and best practices.
Weekly
Live Q&A Sessions
60–90 min live Zoom calls with real account audits. Every session recorded.

Who This Is For

Built For Three
Types of People

🚀

New Online Business Owners

You've just launched your store or service and need to drive traffic and sales fast — without burning through your budget on guesswork.

🏢

Business Owners With a Team

You're delegating your ads but want to understand the strategy so you can hold your team or agency accountable and make smarter decisions.

🎓

Graduates & Career-Changers

You want to build a high-income skill in paid media — whether to land a job at an agency or start your own freelance business.

The Curriculum

8 Modules. Everything You Need.

A complete curriculum from first login to advanced scaling — built for 2025 and updated continuously.

Understand the platform, the 2025 AI landscape, the customer journey funnel, and how to calculate your break-even ROAS before spending a dollar.

4 Lessons

Step-by-step Business Manager creation, Meta Pixel installation, Conversions API (CAPI) server-side tracking, and domain verification.

5 Lessons

Deep dive into objectives, CBO vs ABO, the power of broad targeting in 2025, Custom & Lookalike audiences, and the 3-campaign account structure.

5 Lessons

The anatomy of a winning ad, creative angle frameworks, UGC strategy, AIDA & PAS copywriting, and a systematic creative testing workflow.

5 Lessons

Over-the-shoulder campaign launches: Creative Testing, Prospecting, and Retargeting campaigns — plus navigating the critical first 72 hours.

4 Lessons

Custom Ads Manager column setups, diagnosing performance issues, the Kill/Keep/Scale framework, and building a daily vs. weekly management routine.

4 Lessons

Vertical and horizontal scaling, Advantage+ Shopping Campaigns (ASC), and advanced manual bidding with Bid Caps and Cost Caps.

4 Lessons

Client onboarding, account auditing, managing multiple accounts securely, and translating data into professional client reports.

3 Lessons

Everything Included

What's Inside the Course

35+ Video Lessons

Over-the-shoulder screen recordings covering every click in Ads Manager.

📅

Weekly Live Q&A

60–90 min live sessions with account audits and open Q&A. All recorded.

📊

Break-Even Calculator

Downloadable spreadsheet to calculate your ROAS and CPA targets before launch.

✍

Ad Copy Templates

Proven AIDA & PAS copy frameworks and hook formulas ready to use.

📋

Optimisation Checklist

Weekly account management checklist so you never miss a key action.

💬

Student Community

Private community for peer support, creative feedback, and networking.

Your Instructor

10+ Years Running Meta Ads

Built on real-world experience managing millions in Meta ad spend across e-commerce, coaching, and service businesses. This course distills everything that actually works into a structured, up-to-date curriculum.

$0M+
Ad Spend Managed
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Clients Served
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Student Rating
Instructor at Meta HQ

Student Results

What Students Are Saying

★★★★★

“I went from zero knowledge of Ads Manager to running profitable campaigns in under 6 weeks. The module on Conversions API alone saved me thousands in wasted spend.”

SM

Sarah M.

eCommerce Store Owner

★★★★★

“I used this course to land my first paid media role straight out of university. The agency playbook module was exactly what I needed to show clients I knew what I was doing.”

DK

Daniel K.

Marketing Graduate

★★★★★

“I hired an agency for 2 years and never understood what they were doing. This course gave me the knowledge to hold them accountable — and eventually bring it in-house.”

PT

Priya T.

Business Owner with a Team

★★★★★

“The weekly live Q&As are worth the price alone. Getting live account audits and real-time answers changed everything for my lead generation campaigns.”

JR

James R.

Online Fitness Coach

Live Every Week

Weekly Live Q&A Coaching Calls

Every week, join a live 60–90 minute Zoom session. We open with a 15-minute deep dive into a current platform update or strategy, then move to open Q&A and live account audits. Every session is recorded and added to the Live Call Vault.

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Minutes per session
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Account audits
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All recordings saved

ENROL
FOR
EARLY
ACCESS

Get instant access to all 8 modules, the full resource library, and your first weekly live Q&A session — all in one place.

  • 8 modules + 35+ video lessons
  • Weekly live Q&A coaching calls
  • Live account audits & full session recordings
  • Bonus: Freelancer & Agency Playbook

Takes less than 60 seconds · No commitment required

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